This projects features a word mark, symbol, and combination mark with the axolotl as the subject, making up a logo and branding design based around the animal. My goal with the design was to balance the playful vibe of the animal with the elegance of its long, curved tail.
Programs: Adobe Illustrator, Adobe Photoshop
Process:
Sketches
Sketches
Logo Vector
Logo Vector
Wordmark
Wordmark
Logotype Combination
Logotype Combination

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